UVA SCPS Course Offerings

NCBM 011T
Image Management

Course Description: Image Management is a tool used by public relations professionals to build or strengthen a company's image management in the eyes of the public. Successful image management also creates favorable expectations and makes your company more visible when exploring new markets and attracting new clients. Learn about the power of public relations and corporate image using the latest practices and techniques to create favorable public impressions, establish a recognizable image, and develop an effective imaging plan.

Prerequisites:

Courses available for registration:


Term Schedule
Number
Section Credit
Hours
Time Day Center Offering
the Course
Course
Location
Instructor

Spring 2008 08116515 1515 0 1900 - 2130 R Northern Virginia Northern Virginia Center
Room TBA
Rob Rehg
Session Dates: Mar 13 2008 - Apr 24 2008
Course Website:
Notes and Comments:
Program Contact: Russell Lentner
Textbook Information
Tuition: $378

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